Research Uncensored

S2. Ep 013: Research Uncensored. Ft. Emily J Smith

ResearchFDI

This week we are joined by Emily J Smith,  Global Business Attraction Manager for American Electric Power.  We chat with Emily to understand the key differences working in economic development for a state vs. a utility. We explore the benefits and obstacles of pitching over 10 regions compared to just one and take a deep dive to understand how one even begins to tackle developing the content and value propositions for such a large territory.